● GoHighLevel pricing · updated 29 Oct 2026

GoHighLevel pricing, in plain words.

First the plans, then the AI. Stay to the end for the free plan finder.

25 years in operations · 10,000+ trained · 4x HighLevel award winner · 114K on YouTube

The short answer

GoHighLevel costs $97, $297 or $497 a month ($970, $2,970 or $4,970 a year). On top of the plan you pay for what you use: about $0.0075 per text segment, $0.675 per 1,000 emails, about $0.017 per call minute, and AI either pay-as-you-go or on a $20, $50 or $97 AI plan per client business.

$97 Starter fits one to three businesses of your own. $297 Unlimited fits agencies with many clients. $497 Founder adds SaaS mode, your own markup and the $20 AI plan to sell, so it fits anyone starting a side business selling apps and accounts. Every plan has a 30-day free trial through my link.

Watch first · about 2 minutes

GoHighLevel's new pricing, explained.

No sound needed: every point is on screen. Prefer to read? Keep scrolling.

01

The plans

Three plans, one question.

Who is the software for: you, your clients, or people who pay you for it?

Starter
$97/mo

Your own business

The full system for one business, with a few client accounts.

Unlimited
$297/mo

You run clients

Unlimited client accounts, your own logo, and you pass usage to clients at cost.

Founder · was Agency Pro
$497/mo

Clients pay you

Sell the software under your brand. Add your own markup on texts, calls and AI.

Everything Founder does ↓

Texts, emails, calls and AI are pay-as-you-go on every plan. Source: HighLevel Pricing Guide, 27 Oct 2026.

02

Each plan, one by one

Founder first. Here's why.

It might not be for everybody. But if you're starting out and you want to do this properly, it might be for you.

$497 a month · the Founder plan · formerly Agency Pro

An accelerator for your business. Not just more software.

Want a side hustle? Founder puts you in the app-building business. Build a small app, a survey, a booking tool or a client portal: the kind of thing people charge a lot for. You sell it under your own brand for a fraction of that price, and you sell the accounts that run it too. Clients sign up on your site and pay you every month.

Been sitting on the $97 or the $297 wanting more? Want to get into an industry like restaurants? This is the plan that gives you the model, the tools and the backing to do it.

What it does

  • Sell apps and accounts. SaaS mode: clients sign up and pay you automatically.
  • Your markup. Rebill texts, calls, email and AI at your own price.
  • HighLevel Industries. Ready setups for restaurants, field services, coaches and consultants.
  • New tools. Project Management, Workflow Maps, Ticketing, Meeting Rooms, Events, Loyalty and Rewards.
  • Sell the $20 AI Starter plan to your clients.
  • The most free AI of any plan, plus advanced Creator Studio models. Fair use: just don't abuse it.

How HighLevel backs you

  • AdFuel. HighLevel says Founders are eligible for free ads for their business in their local market.
  • The Founders Club. Weekly live streams, masterminds and challenges with people doing the same thing.
  • Partner Network. Leads from businesses that need help getting set up.
  • Payment Commissions on payments through HighLevel's own payments.
  • Founder Support Plan, early access to new features, HQ Hangouts and cheaper event tickets.

My bonuses, when you join under me

  • Funnel Brix Snapshot. The automations, pipelines and funnels we use with clients.
  • 17-video course on finding prospects, booking calls and closing deals.
  • Custom AI bots for sales page and email copy, plus 10 done-for-you social posts.
  • AI business snapshot, live office hours and the VIP Facebook group.
  • From my affiliate page: snapshot library, SOP library, a private strategy call and a SaaS snapshot for reselling.
AI on this plan: the most free AI of any plan for you and your team, plus advanced Creator Studio models. Your clients' accounts pay for their own AI, and only Founder lets you sell them the $20 AI Starter plan or bill them for AI with your markup.

Every Founder feature, explained

Tap a feature. See what it does for you.

Ways to get paid

SaaS mode

Clients sign up on your own website, pick a plan you created, and get their own account automatically. You set the price and they pay you every month. Use it for: selling your app, survey or portal as a monthly subscription under your brand.

Rebilling with your own markup

Texts, calls, emails and AI cost money. On $297 you can only pass that cost to clients at what HighLevel charges you. On Founder you set your own price and keep the difference. Use it for: earning on every text and AI reply your clients use.

Sell the $20 AI Starter plan

HighLevel only sells the $20 AI Starter plan to Founder agencies. It gives a client business the AI building tools. Use it for: an easy AI add-on for every client.

Advanced API access

Lets software create accounts and load your templates automatically. Use it for: hands-off signups, so a new client gets a ready account without you touching it.

Serve an industry

HighLevel Industries

Switch an account into an industry mode built for that kind of business. Field services, restaurants, and coaches and consultants come first, and HighLevel says more are coming. Use it for: picking one niche, like local restaurants, and selling them a setup that already fits.

Loyalty and Rewards

Points-based loyalty and referral programs that work online and in store. Use it for: restaurants, salons and shops that want customers to come back.

Events

Sell tickets, take registrations and check people in with a QR code on the mobile app. Use it for: workshops, classes and local events, yours or your clients'.

Meeting Rooms

Video meetings built into HighLevel, like Zoom or Google Meet. Use it for: client calls without paying for another subscription.

Run your clients

Project Management

Tasks, boards and projects inside HighLevel, a drop-in replacement for tools like ClickUp or Monday.com. You can sell it to clients too. Use it for: running client work in the same place as the CRM.

Ticketing

Customer emails become tickets you assign and track until they're solved. Use it for: a help desk for you or for each client.

Workflow Maps

Shows what a tag, contact or workflow touches before you change it, and finds workflows with errors. Use it for: changing automations without breaking something else.

A2P Console

Tracks every client's text-message registration (A2P compliance) from one agency dashboard. Use it for: spotting a client whose texts are about to get blocked.

Custom Navs and User Reports

Custom Navs let you reorder, group and hide the left menu, and save it as a template per client type, so clients only see what they need. User Reports is listed as a Founder feature too. HighLevel hasn't published details I could check yet.

Coming soon

Custom Onboarding and Email Health Console

Both are marked "coming soon" on HighLevel's Founder page. Custom Onboarding (Launchpads) should guide new clients through setup. The Email Health Console is about email deliverability. Neither is live yet.

"I know that can sound like a gimmick. It isn't. The help and the friendships I've found in this community, with people building the same thing, are worth a lot on their own."I'm not pitching a dream. I won't promise you $10,000. But starting on $497 is a lot easier than trying to get there on $297.

Start Founder free for 30 days →

Turn off ad blockers before you click, or my bonuses won't track. Affiliate link: I earn a referral payment if you sign up through it. A card is required. Texts, calls and AI are billed by use, even in the trial. No income is promised. Perks come from HighLevel's Founder page (28 Oct 2026) and can change.

$297 a month · Unlimited

The workhorse for running clients.

You do the work for clients and you want your logo on it.

What you get

  • Unlimited client accounts.
  • White-label app and your own domain.
  • Rebill texts, calls, email and AI to clients at cost.
  • API access and more free AI than Starter.
AI on this plan: more free AI for you and your team. White-label clients pay for their own AI: pay as you go, or the $50 or $97 AI plan. No markup.

What it can't do: sell the software, add your own markup, or sell the $20 AI Starter plan. That's Founder.

Start Unlimited free for 30 days →

$97 a month · Starter

Your own business.

The full system for one business. A great place to start.

What you get

  • Up to 3 accounts, unlimited contacts and users.
  • Funnels, websites, CRM, calendars, payments and courses.
  • Free AI helpers, fair use, and 24/7 support.
AI on this plan: the AI helpers are free for you, with fair use. Chat and phone AI is pay as you go.

What it can't do: white label, unlimited client accounts or rebilling. Outgrow it? Move up any time.

Start Starter free for 30 days →

Sources: HighLevel Founder page (founder.gohighlevel.com), 28 Oct 2026, and HighLevel Pricing Guide, 27 Oct 2026.

The honest answer

Do you need Founder?

It costs $200 a month more than Unlimited. It is not for everybody. Tick what is true and get a straight answer.

Tick what is true

Your answer shows up here.

03

Now the AI

Two kinds of AI. Helpers and workers.

AI helpers

They help you build

Websites, emails, funnels, posts. They never talk to your customers.

Free for you on every agency plan, with fair use.

AI workers

They talk to your customers

They text back, answer the phone and reply to reviews.

Always paid. Pay as you go, or buy an AI plan.

One catch: helpers are free on your agency login. A client's login on a sub-account pays for Ask AI, AI Studio, Creator Studio and Content AI, unless that business has an AI plan.

The $20, $50 and $97 plans

Not your plan. An extra, per client.

Think of a drink shop: pay for each cup, or buy a monthly pass.

No plan
$0

Pay as you go

You pay only when AI is used.

Founder only
$20/mo

AI Starter

Helpers only. Chat and phone still bill as you go.

Most popular
$50/mo

AI Growth

1,000 chat replies and 100 phone minutes a month.

Biggest
$97/mo

AI Unlimited

No caps on chat, phone and reviews. Fair use.

These plans are per client business. The phone line itself is always billed on top. "Unlimited" always means fair use. Source: HighLevel AI Product Pricing, 28 Oct 2026.

Free, included or pay as you go

Who gets what. Free or paid?

Free* free, fair use   Included counted against a limit   Unlimited* no cap, fair use   Pay as you go billed by use. The $497 Founder plan also gets bigger allowances and advanced Creator Studio models.

04

The limits

It pauses by default. Extra Usage bills.

5-hour window

Builders refill

Ask AI, AI Studio and Creator Studio count use over a rolling 5 hours. Room comes back as time passes.

Monthly

Workers are counted

Chat replies, phone minutes and agent runs on AI Growth reset each month.

At the limit

Nothing is charged

AI pauses. Turn on Extra Usage in AI Suite to keep going at pay-as-you-go rates.

Your plan, in 4 taps

Find your AI plan. See the math.

1Who is the AI for?

2What should the AI do?

3How busy is each business?

4Which HighLevel plan are you on?

Tap an answer in each box

Your plan shows up here.

Try it free for 30 days.

Any plan. Texts, calls and AI are billed by use, even in the trial.

Affiliate link: I earn a referral payment if you sign up through it. You also get my bonuses and support.

Questions

GoHighLevel questions, answered.

The questions people actually type into Google, answered from HighLevel's own help pages. Checked 29 Oct 2026.

The basics

What is GoHighLevel?

GoHighLevel (HighLevel) is all-in-one sales and marketing software for small businesses and agencies. One login covers a CRM, websites and funnels, email and text marketing, a phone system, calendars, forms, courses, communities, invoices and payments, plus AI that builds for you and AI that talks to your customers. Agencies also use it to run client accounts and resell it under their own brand.

Is it GoHighLevel or HighLevel? Are they the same?

They are the same product. HighLevel is the company and product name. Its website is gohighlevel.com, so most people search for GoHighLevel. You will also see it shortened to GHL.

Is LeadConnector the same as GoHighLevel?

Yes. LeadConnector is HighLevel's own unbranded name. It shows up on the Zapier app, the phone and email system (LC Phone, LC Email), the mobile and desktop apps and the WordPress plugin, so agencies can show clients a neutral name instead of HighLevel.

Is GoHighLevel a CRM?

Yes, and much more than a CRM. It has contacts, pipelines, opportunities, tasks and conversations from text, email, phone, Facebook, Instagram and WhatsApp in one inbox. Every plan includes unlimited contacts and unlimited users.

Is GoHighLevel legit and safe?

Yes. HighLevel is a real, widely used software platform, and its public help center documents every price on this page. For health data it sells a HIPAA package with a signed business associate agreement for $297 a month. Like any software, it is only as safe as your logins, so give each team member their own user.

Is GoHighLevel an MLM?

No. You pay for software and use it to run a business. The affiliate program is optional: HighLevel pays 40% of the monthly bill for customers you refer, and 5% one level down. Nobody has to recruit anyone to use HighLevel. Disclosure: I am a HighLevel affiliate.

Is GoHighLevel hard to learn?

It is big, so it can feel like a lot. My advice after six years on it: learn one job at a time. Contacts and pipeline first, then one form, one calendar and one follow-up workflow. AI Studio and the Workflow AI Builder now build pages and automations from a plain sentence, which cuts the learning curve a lot.

Price and plans

How much does GoHighLevel cost per month?

HighLevel has three plans: Starter at $97 a month, Unlimited at $297 a month and the Founder plan (formerly Agency Pro) at $497 a month. On top of the plan, texts, emails, phone calls and AI are pay-as-you-go on every plan. Every plan comes with a free trial: start the 30-day free trial through my link.

Is there annual pricing for GoHighLevel?

Yes. Paying yearly costs $970 for Starter, $2,970 for Unlimited and $4,970 for Founder. That is two months free, about 17% off. Usage (texts, emails, calls, AI) is still billed as you go.

What is the difference between the $97, $297 and $497 HighLevel plans?

All three include websites, funnels, forms, calendars, pipelines, email, SMS, calling, courses, memberships and payments with unlimited contacts and users. Starter ($97) allows up to 3 sub-accounts. Unlimited ($297) adds unlimited sub-accounts, a white-label desktop app and the ability to rebill usage to clients at cost. Founder ($497) adds SaaS mode (clients sign up and pay automatically), rebilling with your own markup, the $20 AI Starter plan to sell and the advanced API.

GoHighLevel Starter vs Unlimited: which do I need?

Pick Starter ($97) if you run one to three businesses of your own. Pick Unlimited ($297) the day you have a fourth client or business, want your own brand on the desktop app, or want to pass texting and email costs to clients. If you plan to sell accounts or apps as a side business, look at Founder ($497) instead.

Does GoHighLevel have a free plan?

No. There is no free-forever plan. There is a free trial on every plan, and through my link it is 30 days instead of HighLevel's public 14. Texts, calls and AI used during the trial are still billed.

Does GoHighLevel have a free trial?

Yes. Through Nuno Tavares' affiliate link HighLevel gives a 30-day free trial on every plan (HighLevel's public page offers 14 days). The trial has no plan fee. Texts, calls and AI are billed by use, even during the trial. Plan billing starts when the trial ends unless you cancel. Signing up through the link also adds my join bonuses, listed on this page. You can start the 30-day free trial through my link.

Does the GoHighLevel free trial need a credit card?

Yes. A card is required to start the trial, because texts, calls and AI are billed by use even during the trial. You are not charged the plan fee until the trial ends, and you can cancel before then.

What are the hidden costs of GoHighLevel?

Nothing is hidden, but a lot is easy to miss. Beyond the plan: texts, emails, calls and AI are billed by use; phone numbers are $1.15 a month; US texting needs A2P registration (one-time fees, then $1.50 to $10 a month); WhatsApp is $10 a month per sub-account plus Meta's message rates; HIPAA is $297 a month; your own branded mobile app is $497 a month; Whitelabel Zap is $50 a month; Premium Support is $500 a month; WordPress hosting starts at $10 a month; the certification program is $97 a month.

Is GoHighLevel worth it?

My take: if you pay for three or more separate tools today, such as a CRM, email marketing, a funnel builder, a scheduler and texting, HighLevel usually costs less and puts everything in one place. If you only need one of those things, a single-purpose tool is cheaper. See my side-by-side cost comparison against Kajabi, ClickFunnels, HubSpot and others.

Usage costs: texts, email, calls

How much do text messages cost in HighLevel?

US and Canada SMS costs $0.00747 per segment sent or received, plus a carrier fee of roughly $0.0035 to $0.005 per message with a 5% pass-through markup. About 1,000 texts costs around $12. Local phone numbers are $1.15 a month. A2P campaign registration is required to text in the US.

How much do emails cost in HighLevel?

Email through HighLevel's built-in email system costs $0.675 per 1,000 emails on every plan. 10,000 emails a month is about $6.75; 50,000 is about $33.75.

How much do phone calls cost in HighLevel?

Outbound calls in the US and Canada cost about $0.0166 per minute and inbound calls about $0.01165 per minute, billed in full minutes. Call recording adds $0.0025 per minute and transcription $0.024 per minute. Voicemail drops (ringless voicemail) cost $0.018 per minute.

How much does WhatsApp cost in HighLevel?

WhatsApp is $10 a month for each sub-account that turns it on, plus Meta's own per-message rates, which depend on the customer's country. HighLevel changed WhatsApp billing in October 2026, so check its WhatsApp pricing page for the current message rates before you quote a client.

Does HighLevel take a cut of my sales?

HighLevel's pricing guide (27 Oct 2026) lists no platform cut of the sales you take. You connect your own payment processor, such as Stripe, PayPal, Square, Authorize.net or NMI, and that processor charges its normal card fees.

What is A2P 10DLC registration in HighLevel and what does it cost?

A2P 10DLC is the carrier registration every US business needs before it can send texts from a local number. In HighLevel you do it under Settings, Phone System, Trust Center. As of HighLevel's fee page (29 Jul 2026) brand registration plus campaign vetting is a one-time $24.50 for a sole proprietor or low-volume business ($71.91 high-volume), then $10 a month for a standard campaign or $1.50 for Low Volume Mixed, plus about $0.003 per outbound text in carrier fees. Resubmitting a rejected campaign is free.

Why do A2P 10DLC campaigns get rejected?

HighLevel's rejection list (updated 9 Sep 2026) shows the common causes: a privacy policy without the sentence that mobile information and consent are not shared with third parties for marketing (code 30908, 30932), a consent checkbox that is pre-ticked, missing, or bundled with the terms (30925, 30923), consent text missing frequency, rates, HELP and STOP (30924), sample messages without the brand name or opt-out or using a URL shortener (30893, 30892), a vague use case description (30886), a website that is only a form or needs a login (30920, 30921), and a legal name that does not match the IRS record. Bot protection that blocks the reviewer's fetcher is another silent cause.

AI in HighLevel

Is HighLevel AI free?

Partly. On every agency plan ($97, $297, $497) the AI helpers that build things, such as Ask AI, AI Studio, Creator Studio and Content AI, are free for agency logins, subject to fair use. Funnel and Website AI, Email AI, Calendar AI, Layout AI, Knowledge Base and the Workflow AI Builder are free for everyone. The AI agents that talk to customers (Conversation AI, Voice AI, Reviews AI, Managed Agents) are always paid, as pay-as-you-go or inside an AI Employee plan. Client logins on a sub-account pay for Ask AI, AI Studio, Creator Studio and Content AI unless the business has an AI plan.

How does HighLevel AI Employee pricing work?

Each client business (a location) pays for AI one of four ways: pay-as-you-go at token cost with no monthly fee; AI Employee Starter at $20 a month (building help only, sold only to agencies on the $497 Founder plan); AI Employee Growth at $50 a month (1,000 Conversation AI replies, 100 Voice AI minutes, unlimited Reviews AI and Content AI); or AI Employee Unlimited at $97 a month with no caps under fair use. Phone minutes used by Voice AI are always billed separately. A good rule: stay pay-as-you-go until a business's AI bill passes $50 a month.

What are the HighLevel AI Employee plans ($20, $50, $97) in plain words?

They are not the $97, $297 and $497 HighLevel plans. They are an extra you add to one client business each month. AI Starter ($20) covers AI helpers that build things. AI Growth ($50) adds a small crew of AI workers: 1,000 chat replies and 100 phone minutes a month. AI Unlimited ($97) removes the caps on chat, phone and reviews, subject to fair use. Helpers build for you; workers talk to your customers.

Does GoHighLevel have AI agents or an AI receptionist?

Yes. Voice AI answers and makes phone calls, books appointments and takes messages, and Conversation AI replies to texts, chat, email and social messages. Agent Studio builds custom agents. These AI workers are paid: pay-as-you-go, or inside the $50 Growth or $97 Unlimited AI plan per business.

Which HighLevel AI tools are free?

Free on every plan, subject to fair use: Funnel and Website AI, Email AI, Calendar AI, Layout AI, Knowledge Base, Workflow AI Builder and Generate with AI inside workflows. Visual Edits in AI Studio use no AI tokens. Workflow AI premium actions cost $0.01 per execution, and Agent Studio is always pay-as-you-go.

How much does AI Studio cost in HighLevel?

AI Studio is usage-based. HighLevel's own published examples: a one-page yoga landing page with a lead form cost $0.60, an image-heavy fashion landing page cost $1.30 and a 7-page travel website with a blog cost $1.10. On AI Employee Growth this usage is included in 5-hour windows; AI Employee Unlimited includes five times the base allowance.

How do HighLevel AI usage limits work?

Ask AI, AI Studio and Creator Studio are measured in rolling 5-hour windows, and room comes back as older use ages out. Conversation AI replies, Voice AI minutes, prompt-optimizer messages and Managed Agent runs on AI Growth are counted per month. Anything marked unlimited is subject to fair use. When an allowance is used up, AI pauses by default and nothing is charged; turn on Extra Usage in AI Suite to keep going at pay-as-you-go rates.

What happens when a HighLevel AI plan hits its limit?

It depends on the product. Conversation AI and Voice AI on AI Employee Growth bill the extra at pay-per-use rates once the 1,000 replies or 100 minutes are used. Ask AI and AI Studio pause until their 5-hour window rolls forward and charge nothing. Reviews AI and Content AI are unlimited under fair use. Agencies can also set a spending limit per sub-account and choose between keep AI running and notify (the default) or block AI at the limit.

Does GoHighLevel have an MCP server? Can it connect to Claude?

Yes. HighLevel runs an official MCP server, so AI assistants such as Claude can read and update your CRM: contacts, conversations, calendars, opportunities and more. HighLevel added multi-account support for Claude, so one connection can work across several sub-accounts. HighLevel's AI agents can also connect out to other MCP servers.

Features and integrations

Can GoHighLevel build and host websites and funnels?

Yes. Websites, funnels, landing pages, blogs, forms, surveys and online stores are built and hosted inside every plan at no extra hosting fee. AI Studio and Funnel AI can draft pages from a sentence. If you need WordPress, HighLevel also sells WordPress hosting from $10 a month.

Can GoHighLevel send email marketing?

Yes. Email campaigns, newsletters and automated follow-up sequences are built in, with a drag-and-drop builder and Email AI. Sending through HighLevel's own email system costs $0.675 per 1,000 emails.

Does GoHighLevel have a dialer? Can it make and record calls?

Yes. You can call from the browser, the desktop app or the mobile app, use a power dialer, record calls ($0.0025 per minute) and transcribe them ($0.024 per minute). Calls are billed per minute: about $0.0166 outbound and $0.01165 inbound in the US and Canada.

Does GoHighLevel have a mobile app?

Yes. The HighLevel / LeadConnector app is free for iPhone and Android, with conversations, contacts, calendars, calls and payments. Agencies that want the app under their own name and logo can buy a white-label mobile app for $497 a month or $1,491 a quarter.

Does GoHighLevel have an API?

Yes. HighLevel has a public API, and its pricing guide splits it into Basic and Advanced access. The Advanced API, which lets software create sub-accounts and load templates automatically, comes with the $497 Founder plan.

Does GoHighLevel integrate with Zapier?

Yes. In Zapier, search for LeadConnector, which is the official HighLevel app, and log in with your HighLevel login. HighLevel also sells Whitelabel Zap for $50 a month if you want the Zapier app under your own brand.

Does GoHighLevel integrate with QuickBooks, Xero and Shopify?

Yes. The QuickBooks integration creates customers and invoices in QuickBooks from HighLevel and can import old invoices. There is a Xero integration too. The Shopify integration imports and syncs products, collections, contacts, orders and transactions, and supports abandoned-checkout follow-up.

Does GoHighLevel accept PayPal and Stripe?

Yes. HighLevel works with Stripe, PayPal, Square, Authorize.net, NMI and Razorpay, plus Apple Pay and Google Pay through Stripe. PayPal works on order forms, invoices, payment links, courses, communities and the store, but not in SaaS mode, and Stripe and PayPal cannot show on the same checkout.

Does GoHighLevel work outside the US, like the UK, Canada, Australia or South Africa?

Yes. HighLevel is used worldwide and prices are in US dollars. Phone numbers are available in many countries, but most countries outside the US and Canada need a regulatory bundle or business address before you can buy a number. Text and call rates differ by country, so check HighLevel's phone pricing for yours.

Is GoHighLevel HIPAA compliant?

Not by default. HIPAA compliance is a paid add-on at $297 a month, available on any plan, and includes a signed business associate agreement (BAA). Once turned on it covers every sub-account in your agency and cannot be turned off.

Agencies, white label and making money

Can you white label GoHighLevel? How much does it cost?

Yes. You can put your own brand, domain and logo on the platform so clients never see HighLevel. The white-label desktop app comes with the $297 and $497 plans. A white-label mobile app is an extra $497 a month (or $1,491 a quarter), and Whitelabel Zap is $50 a month.

What is GoHighLevel SaaS mode and what does it cost?

SaaS mode lets clients sign up on your website, pick a plan you designed and get their own account automatically, while you bill them every month. It comes with the $497 Founder plan; there is no separate SaaS mode fee. You also set your own markup on their texts, emails, calls and AI.

What is rebilling in HighLevel?

Rebilling lets an agency pass usage costs for texts, emails, calls and AI on to the client sub-account that generated them. On the $297 Unlimited plan you can rebill at cost. On the $497 Founder plan you can rebill with your own markup and keep the difference.

What is the difference between rebilling and reselling AI in HighLevel?

Rebilling passes AI usage charges to a client as they happen, with a markup or a fixed per-message or per-minute rate, and needs the $497 plan (Agency view, AI Suite, Plans and Limits, three-dot menu, Configure Rebilling). Reselling offers AI Employee Growth ($50) or Unlimited ($97) to a client as a recurring subscription at a price you set (set the offer under Agency view, Reselling, Subscriptions, AI Employee; then turn it on per client under Agency view, Sub-Accounts, Manage Client, Reselling, AI Employee).

Can you make money reselling HighLevel?

Yes. On the $297 and $497 plans you can give each client their own sub-account and charge them a monthly fee. On $497 you also mark up their usage and resold add-ons. Example: 10 clients at $297 a month with $80 of usage each and a 1.5x markup keeps about $2,873 a month on Founder after the plan cost. That is an example, not a promise of income.

How much does the GoHighLevel affiliate program pay?

HighLevel pays affiliates 40% of the monthly subscription for every customer they refer, every month the customer stays, plus 5% on customers referred by affiliates you brought in. Disclosure: the links on this site are my affiliate link.

Is GoHighLevel certification free?

No. The HighLevel Certified Admin program costs $97 a month or $970 a year, with coursework and an exam. HighLevel's help center, YouTube channel and community are free, and plenty of people learn the platform well without certification.

Your account: cancel, pause, data

How do I cancel my GoHighLevel subscription?

In agency view, open Settings, then Billing, click Want to Modify/Cancel Your Subscription?, follow the steps and confirm with I am sure I want to cancel. If you bought HighLevel through another agency, that agency has to cancel it for you.

How do I cancel the GoHighLevel free trial?

Cancel the same way as a paid plan: agency view, Settings, Billing, Want to Modify/Cancel Your Subscription?. Do it before the trial ends so the plan fee is never charged. Usage you already ran, such as texts and calls, is still billed.

Can I pause my GoHighLevel account instead of canceling?

Yes. The Pause Account plan costs $27 a month and keeps your contacts, conversations, funnels, workflows, calendars, media and snapshots. Nobody can log in while paused, published pages and workflows go to draft, phone numbers and A2P registrations are deleted after 14 days, and SaaS, reselling and marketplace subscriptions are canceled.

What happens to my data if I cancel GoHighLevel?

If you reactivate within 90 days, your agency, sub-accounts and data come back. After 90 days without reactivation, HighLevel permanently deletes the agency account, all sub-accounts and their data. Export what you need, or use the $27 Pause Account plan, before you cancel.

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